The future is the present's child. That's why we are eager to get a comprehensive overview of the market, your competitors, and international design and lifestyle trends. We get to know your company, carve out the core of your brand, identify potentials, and jointly examine what the future holds for you.

Tools & Methods

Strategic Foresight
Trend Analysis
Opportunity Research Potential Evaluation

We define guidelines for design and functionality and colors, materials, and surfaces with your goals in mind. From there, we develop a design DNA that allows a perfect balance between brand unity and product autonomy, letting your products become the best ambassadors of your brand!

Tools & Methods

Form & Feature Definition
CMF-Design Development
Product Styleguide

We analyze your portfolio architecture, look for blank spaces, and develop design briefings to close them. We take into account your identity and competences and scout the appropriate designers from our international network - all to systematically build up a consistent "Product Ecosystem."

Tools & Methods

Portfolio Audit & Extensions
Designer Scouting
Design Briefings

With cool heads and brave hearts, we help you select the right designs for your collection while watching for the right balance between innovative content and feasibility. If necessary, wey will accompany you until the market launch of new products, assist you with product development (see Product Design) and take care of consistent storytelling in your product and brand presentation.

Tools & Methods

Concept Analysis
Curational Services
Product Development